How Retailers are Preparing for the 2018 Holiday Season

Last Updated on October 15, 2018

Is your retail business prepared for the holiday season? With the 2018 holiday retail season projected to be even more profitable for business owners than 2017, retailers have been preparing for months in advance to handle all the business they’ll be making!

But if you’re just now getting around to gearing up for the holidays, don’t worry. There’s a new tool that retailers are using to fund their holiday preparations in a snap, and ensuring they maximize their profits!

preparing retail businesses for holidays with revolving business lines of credit

Retail Holiday Season 2018 Projections

According to the National Retail Federation (NRF), retailers are expected to make upwards of 4.8% more in sales this holiday season, compared to 2017.

This is largely due to a reported increase of consumer trust in the economy. With higher wages and lower unemployment, consumers are finally feeling more comfortable spending.

The point is clear – NOW is the time to start ensuring you have the means to reap the benefits this holiday season is sure to bring!

How Retailers are Preparing for the 2018 Holiday Season

Just think about all the things you need to handle the huge influx of customers during the holidays:

  • Temporary Hires: You’re going to need as many hands on-deck that you can manage. There’s no way around it – the more workers you hire, the more customers you can handle, and the more sales your business makes.
  • Backup Inventory: With retail forecasts promising heavy wallets for customers and retailers alike this season, it’s time to start thinking ambitiously. Don’t purchase only the amount that you know you can sell. Get the amount you want to sell.
  • Extend Your Variety: Sell what your customers want – not just the products you already have. Do some research to find the hottest merchandise your customers are looking for, and offer your competitors the brands and products they need – or your competitors will!
  • Advertising: And not only flyers posted on telephone polls (although, the more the merrier). This is 2018! The vast percentage of online shopping happens online, nowadays. If you’re looking to maximize profits this year, spend some cash to advertise your store online. Hire a graphic designer. Hire a copywriter. Your return on investment is sure to be astronomical. Speaking of which…
  • Set Up Online Shopping for Your Store (If You Haven’t Already): If your business isn’t set up for online shopping already, this is the year to make it happen. You’re missing out on thousands of potential customers too warm and cozy to leave their homes. What’s more, these are customers that you don’t have to spend your own capital to service. What do you have to lose, except a whole channel of revenue by refusing to keep up with the times?
  • Holiday Renovations: There’s nothing worse than going holiday shopping in a store that seemingly forgot what season it is. Holiday shoppers that don’t feel the cheer will leave before giving your shop a chance. Put some effort into renovating your store with decorations, and watch the amount of happy customers skyrocket.

If you’re wondering how on earth you’d come up with the capital to fund these preparations, you’re not alone.

Fortunately, there’s a new tool that retailers have been using to finance everything on an as-needed basis, giving them the freedom to draw exactly the amounts of capital they need, exactly when they need it.

Introducing: Revolving Retail Business Lines of Credit

Immediate access to capital on-hand is a must-have for any business during the holidays. But with so many spontaneous expenses needing to be made throughout the holiday season, retail businesses especially need to be prepared with the cash to make any changes or improvements necessary on a dime.

Revolving business lines of credit are giving retail businesses the freedom to draw the funds they need as the season progresses, without using more than they have to. Here’s how it works, in four steps:

  1. Receive Your Credit Line: Business owners receive access to a credit line with a maximum of anywhere from $10K to $5Mil. You aren’t obligated to use any of these funds, and you don’t have to pay interest on any funds you don’t withdraw!
  2. Draw Any Amount of Capital You Need: Immediately pay for any expense necessary, exactly when you need it. Need $20K to purchase a new line of products for the holidays? Done. Need $40K to restock on a product that sold out quicker than expected? Easy!
  3. Replace Funds as Needed: Replace the funds you withdrew back into your credit line, where it becomes available to draw from again!
  4. Repeat the Process as Much or as Little as You Like: With access to revolving credit, there’s no limit to the amount and frequency of purchases you can make. Use it all, or keep spending and replacing cash as you need it indefinitely – the choice is up to you!

How to Get Your Revolving Line of Credit

Give us a call at (877) 482-3008 to get started, or apply online by filling out our 1-minute application online to get the funds you need in as little as 24 hours!

National Business Capital & Services is the #1 FinTech marketplace offering small business loans and services. Harnessing the power of smart technology and even smarter people, we’ve streamlined the approval process to secure over $1 billion in financing for small business owners to date.

Our expert Business Financing Advisors work within our 75+ Lender Marketplace in real time to give you easy access to the best low-interest SBA loans, short and long-term loans and business lines of credit, as well as a full suite of revenue-driving business services.

We strengthen local communities one small business loan at a time. For every deal we fund, we donate 10 meals to Feeding America!

Lauren Coppolone

About the Author, Lauren Coppolone

Disclaimer: The information and insights in this article are provided for informational purposes only, and do not constitute financial, legal, tax, business or personal advise from National Business Capital & Services and the author. Do no rely on this information as advice and please consult with your financial advisor, accountant and/or attorney before making any decisions. If you rely solely in this information it is at your own risk. The information is true and accurate to the best of our knowledge, but there maybe errors, omissions, or mistakes.